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Link to original content: http://statista.com/statistics/657623/growth-ctv-ad-spend-format-uk/
CTV ad spend growth by format UK 2023 | Statista

Connected TV ad spend growth in the UK 2023, by format

Published by Statista Research Department, Apr 29, 2024
In 2023, static display advertising spending on connected TV (CTV) platforms in the United Kingdom (UK) increased by 77 percent. On the other hand, video ad spend on CTV platforms grew by 21 percent.

Change in connected TV (CTV) advertising spending in the United Kingdom (UK) in 2023, by format

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Release date

April 2024

Region

United Kingdom

Survey time period

2023

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