On average, most U.S. e-shoppers saved less than ten dollars from using digital coupons each month, with 29 percent of respondents reporting this in 2024. Additionally, 35 percent of of respondents saved anywhere from ten to 25 dollars each month with digital coupons.
Monthly savings via digital couponing in the United States as of 2024
According to the source, regarding survey respondents: "21% are 25 – 34 years old, 20% are 35 – 44, and 20% are 45 – 54. 49% of survey respondents are men, and 51% are women."
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Dontpayfull. (September 1, 2024). Monthly savings via digital couponing in the United States as of 2024 [Graph]. In Statista. Retrieved November 25, 2024, from https://www.statista.com/statistics/1490233/us-monthly-savings-digital-coupons/
Dontpayfull. "Monthly savings via digital couponing in the United States as of 2024." Chart. September 1, 2024. Statista. Accessed November 25, 2024. https://www.statista.com/statistics/1490233/us-monthly-savings-digital-coupons/
Dontpayfull. (2024). Monthly savings via digital couponing in the United States as of 2024. Statista. Statista Inc.. Accessed: November 25, 2024. https://www.statista.com/statistics/1490233/us-monthly-savings-digital-coupons/
Dontpayfull. "Monthly Savings via Digital Couponing in The United States as of 2024." Statista, Statista Inc., 1 Sep 2024, https://www.statista.com/statistics/1490233/us-monthly-savings-digital-coupons/
Dontpayfull, Monthly savings via digital couponing in the United States as of 2024 Statista, https://www.statista.com/statistics/1490233/us-monthly-savings-digital-coupons/ (last visited November 25, 2024)
Monthly savings via digital couponing in the United States as of 2024 [Graph], Dontpayfull, September 1, 2024. [Online]. Available: https://www.statista.com/statistics/1490233/us-monthly-savings-digital-coupons/