According to a 2023 survey of video viewers in the United States, over six in 10 respondents aged between 18 and 24 reported that their favorite type of content was user generated videos, such as the ones hosted on TikTok, YouTube, or Instagram. In comparison, 56 percent of respondents aged between 25 and 34 years reported social videos were the type of content they enjoyed the most.
Share of viewers in the United States who enjoyed watching user generated and social video the most in 2023, by age group
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InMobi. (August 1, 2023). Share of viewers in the United States who enjoyed watching user generated and social video the most in 2023, by age group [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1445875/us-viewers-enjoying-social-video-the-most-by-age/
InMobi. "Share of viewers in the United States who enjoyed watching user generated and social video the most in 2023, by age group." Chart. August 1, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1445875/us-viewers-enjoying-social-video-the-most-by-age/
InMobi. (2023). Share of viewers in the United States who enjoyed watching user generated and social video the most in 2023, by age group. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1445875/us-viewers-enjoying-social-video-the-most-by-age/
InMobi. "Share of Viewers in The United States Who Enjoyed Watching User Generated and Social Video The Most in 2023, by Age Group." Statista, Statista Inc., 1 Aug 2023, https://www.statista.com/statistics/1445875/us-viewers-enjoying-social-video-the-most-by-age/
InMobi, Share of viewers in the United States who enjoyed watching user generated and social video the most in 2023, by age group Statista, https://www.statista.com/statistics/1445875/us-viewers-enjoying-social-video-the-most-by-age/ (last visited November 21, 2024)
Share of viewers in the United States who enjoyed watching user generated and social video the most in 2023, by age group [Graph], InMobi, August 1, 2023. [Online]. Available: https://www.statista.com/statistics/1445875/us-viewers-enjoying-social-video-the-most-by-age/