According to the results of a study of viewer behavior conducted in 2023 among U.S. households, the majority, namely 50 percent of respondents find recommendations and content suggestions on connected TVs helpful. Meanwhile, 40 percent of people interviewed do not find them useful.
Opinion on whether personalized recommendations on connected TV are useful in the United States in 2023
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Amagi Corporation. (October 23, 2023). Opinion on whether personalized recommendations on connected TV are useful in the United States in 2023 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1440852/personalized-recommendations-ctv-helpful-us/
Amagi Corporation. "Opinion on whether personalized recommendations on connected TV are useful in the United States in 2023." Chart. October 23, 2023. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1440852/personalized-recommendations-ctv-helpful-us/
Amagi Corporation. (2023). Opinion on whether personalized recommendations on connected TV are useful in the United States in 2023. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1440852/personalized-recommendations-ctv-helpful-us/
Amagi Corporation. "Opinion on Whether Personalized Recommendations on Connected Tv Are Useful in The United States in 2023." Statista, Statista Inc., 23 Oct 2023, https://www.statista.com/statistics/1440852/personalized-recommendations-ctv-helpful-us/
Amagi Corporation, Opinion on whether personalized recommendations on connected TV are useful in the United States in 2023 Statista, https://www.statista.com/statistics/1440852/personalized-recommendations-ctv-helpful-us/ (last visited November 22, 2024)
Opinion on whether personalized recommendations on connected TV are useful in the United States in 2023 [Graph], Amagi Corporation, October 23, 2023. [Online]. Available: https://www.statista.com/statistics/1440852/personalized-recommendations-ctv-helpful-us/
