Across the U.S., Augusta, GA was the metro with the strongest inbound migration based on data about renters' apartment search patterns and preferences. In the first quarter of 2023, Augusta received a lead delta amounting to nearly 38.5 percent, while Harrisburg-Lancaster-Lebanon-York, PA emerged as the second most popular destination with lead delta of over 36.8 percent. Other metropolitan areas of significance include Madison, WI, Waco-Temple-Bryan, TX, and Knoxville, TN. Lead delta is a rental industry metric measuring the appeal of geographic areas. It assesses the difference between renters seeking to move in (inbound leads) versus those wanting to leave (outbound leads) relative to all leads. A positive value indicates growing interest, while a negative value suggests a declining appeal.
Leading migration destination metros for renters in the United States in 1st quarter 2023, by lead delta
The figures are based on anonymized data collected by Rent.com. The source analyzed the location of users searching for an apartment and the location of the listings they were searching for.
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Website (Rent.com). (June 5, 2023). Leading migration destination metros for renters in the United States in 1st quarter 2023, by lead delta [Graph]. In Statista. Retrieved October 30, 2024, from https://www.statista.com/statistics/1414606/destination-metros-for-renters-in-usa/
Website (Rent.com). "Leading migration destination metros for renters in the United States in 1st quarter 2023, by lead delta." Chart. June 5, 2023. Statista. Accessed October 30, 2024. https://www.statista.com/statistics/1414606/destination-metros-for-renters-in-usa/
Website (Rent.com). (2023). Leading migration destination metros for renters in the United States in 1st quarter 2023, by lead delta. Statista. Statista Inc.. Accessed: October 30, 2024. https://www.statista.com/statistics/1414606/destination-metros-for-renters-in-usa/
Website (Rent.com). "Leading Migration Destination Metros for Renters in The United States in 1st Quarter 2023, by Lead Delta." Statista, Statista Inc., 5 Jun 2023, https://www.statista.com/statistics/1414606/destination-metros-for-renters-in-usa/
Website (Rent.com), Leading migration destination metros for renters in the United States in 1st quarter 2023, by lead delta Statista, https://www.statista.com/statistics/1414606/destination-metros-for-renters-in-usa/ (last visited October 30, 2024)
Leading migration destination metros for renters in the United States in 1st quarter 2023, by lead delta [Graph], Website (Rent.com), June 5, 2023. [Online]. Available: https://www.statista.com/statistics/1414606/destination-metros-for-renters-in-usa/