According to a 2023 survey conducted in Vietnam, approximately 52.8 percent of respondents purchased beauty and care products through in-store channels. Meanwhile, 18.1 percent preferred to buy these products online. Additionally, approximately 17.7 percent of them chose to make purchases through both of these channels.
Preferred channels for purchasing beauty and care products among consumers in Vietnam as of January 2023
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Standard Insights. (April 5, 2023). Preferred channels for purchasing beauty and care products among consumers in Vietnam as of January 2023 [Graph]. In Statista. Retrieved October 30, 2024, from https://www.statista.com/statistics/1404293/vietnam-channels-to-purchase-beauty-and-care-product/
Standard Insights. "Preferred channels for purchasing beauty and care products among consumers in Vietnam as of January 2023." Chart. April 5, 2023. Statista. Accessed October 30, 2024. https://www.statista.com/statistics/1404293/vietnam-channels-to-purchase-beauty-and-care-product/
Standard Insights. (2023). Preferred channels for purchasing beauty and care products among consumers in Vietnam as of January 2023. Statista. Statista Inc.. Accessed: October 30, 2024. https://www.statista.com/statistics/1404293/vietnam-channels-to-purchase-beauty-and-care-product/
Standard Insights. "Preferred Channels for Purchasing Beauty and Care Products among Consumers in Vietnam as of January 2023." Statista, Statista Inc., 5 Apr 2023, https://www.statista.com/statistics/1404293/vietnam-channels-to-purchase-beauty-and-care-product/
Standard Insights, Preferred channels for purchasing beauty and care products among consumers in Vietnam as of January 2023 Statista, https://www.statista.com/statistics/1404293/vietnam-channels-to-purchase-beauty-and-care-product/ (last visited October 30, 2024)
Preferred channels for purchasing beauty and care products among consumers in Vietnam as of January 2023 [Graph], Standard Insights, April 5, 2023. [Online]. Available: https://www.statista.com/statistics/1404293/vietnam-channels-to-purchase-beauty-and-care-product/
