Between January and November 2022, the consumer packaged goods sector in the United States spent 3.7 billion U.S. dollars on digital advertising in the country. CPG brands invested around 1.5 billion dollars to advertise in YouTube channels, while 912 million dollars were spent in retail media platforms.
Consumer packaged goods (CPG) digital advertising spending in the United States between January and November 2022, by format
(in billion U.S. dollars)
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MediaRadar. (January 5, 2023). Consumer packaged goods (CPG) digital advertising spending in the United States between January and November 2022, by format (in billion U.S. dollars) [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1399404/cpg-digital-ad-spend-us-format/
MediaRadar. "Consumer packaged goods (CPG) digital advertising spending in the United States between January and November 2022, by format (in billion U.S. dollars)." Chart. January 5, 2023. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1399404/cpg-digital-ad-spend-us-format/
MediaRadar. (2023). Consumer packaged goods (CPG) digital advertising spending in the United States between January and November 2022, by format (in billion U.S. dollars). Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1399404/cpg-digital-ad-spend-us-format/
MediaRadar. "Consumer Packaged Goods (Cpg) Digital Advertising Spending in The United States between January and November 2022, by Format (in Billion U.S. Dollars)." Statista, Statista Inc., 5 Jan 2023, https://www.statista.com/statistics/1399404/cpg-digital-ad-spend-us-format/
MediaRadar, Consumer packaged goods (CPG) digital advertising spending in the United States between January and November 2022, by format (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1399404/cpg-digital-ad-spend-us-format/ (last visited November 22, 2024)
Consumer packaged goods (CPG) digital advertising spending in the United States between January and November 2022, by format (in billion U.S. dollars) [Graph], MediaRadar, January 5, 2023. [Online]. Available: https://www.statista.com/statistics/1399404/cpg-digital-ad-spend-us-format/
