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Link to original content: http://statista.com/statistics/1373245/vietnam-reasons-for-shopping-on-social-media-by-gender/
Vietnam: reasons for shopping on social media by gender 2023 | Statista

Main reasons for shopping on social media Vietnam 2023, by gender

Leading reasons to make a purchase on social media among consumers in Vietnam as of February 2023, by gender

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Release date

March 2023

Region

Vietnam

Survey time period

February 9 to 28, 2023

Number of respondents

2,881 respondents

Age group

16 years and older

Special properties

among people who made a purchase on social media

Method of interview

Online survey

Supplementary notes

Original question: "Why did you purchase something on social media? (choose up to 3 of the most relevant answers)"

The survey was conducted among 1,544 female respondents and 1,337 male respondents.

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