According to a March 2024 survey, younger age groups were most likely to cancel their video streaming subscription in the U.S., with for example 14 percent of 18 to 34-year-olds canceling two to five services in the three months prior to the survey. The share of respondents in this age group who have not canceled a video streaming subscription amounted to 70 percent. Meanwhile, over 80 percent of respondents aged 55 years and older stated that have not terminated a service in the past three months.
Number of video streaming services canceled in the last three months in the United States as of March 2024, by age group
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Vorhaus Advisors. (May 15, 2024). Number of video streaming services canceled in the last three months in the United States as of March 2024, by age group [Graph]. In Statista. Retrieved October 30, 2024, from https://www.statista.com/statistics/1372117/video-streaming-service-number-cancel-us-by-age/
Vorhaus Advisors. "Number of video streaming services canceled in the last three months in the United States as of March 2024, by age group." Chart. May 15, 2024. Statista. Accessed October 30, 2024. https://www.statista.com/statistics/1372117/video-streaming-service-number-cancel-us-by-age/
Vorhaus Advisors. (2024). Number of video streaming services canceled in the last three months in the United States as of March 2024, by age group. Statista. Statista Inc.. Accessed: October 30, 2024. https://www.statista.com/statistics/1372117/video-streaming-service-number-cancel-us-by-age/
Vorhaus Advisors. "Number of Video Streaming Services Canceled in The Last Three Months in The United States as of March 2024, by Age Group." Statista, Statista Inc., 15 May 2024, https://www.statista.com/statistics/1372117/video-streaming-service-number-cancel-us-by-age/
Vorhaus Advisors, Number of video streaming services canceled in the last three months in the United States as of March 2024, by age group Statista, https://www.statista.com/statistics/1372117/video-streaming-service-number-cancel-us-by-age/ (last visited October 30, 2024)
Number of video streaming services canceled in the last three months in the United States as of March 2024, by age group [Graph], Vorhaus Advisors, May 15, 2024. [Online]. Available: https://www.statista.com/statistics/1372117/video-streaming-service-number-cancel-us-by-age/
