In April 2022, it was found that smartphone users in Australia, Canada, the United Kingdom, and the United States paid the same active attention to mobile advertising throughout the day. Their passive attention, however, was the highest in the evenings when it stood at 9.3 second, compared to 8.2 second in the afternoons.
Average time spent with mobile advertising among smartphone users worldwide in April 2022, by time of day
(in seconds)
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OMD Worldwide. (August 26, 2022). Average time spent with mobile advertising among smartphone users worldwide in April 2022, by time of day (in seconds) [Graph]. In Statista. Retrieved November 24, 2024, from https://www.statista.com/statistics/1366396/time-spent-mobile-advertising-time-day/
OMD Worldwide. "Average time spent with mobile advertising among smartphone users worldwide in April 2022, by time of day (in seconds)." Chart. August 26, 2022. Statista. Accessed November 24, 2024. https://www.statista.com/statistics/1366396/time-spent-mobile-advertising-time-day/
OMD Worldwide. (2022). Average time spent with mobile advertising among smartphone users worldwide in April 2022, by time of day (in seconds). Statista. Statista Inc.. Accessed: November 24, 2024. https://www.statista.com/statistics/1366396/time-spent-mobile-advertising-time-day/
OMD Worldwide. "Average Time Spent with Mobile Advertising among Smartphone Users Worldwide in April 2022, by Time of Day (in Seconds)." Statista, Statista Inc., 26 Aug 2022, https://www.statista.com/statistics/1366396/time-spent-mobile-advertising-time-day/
OMD Worldwide, Average time spent with mobile advertising among smartphone users worldwide in April 2022, by time of day (in seconds) Statista, https://www.statista.com/statistics/1366396/time-spent-mobile-advertising-time-day/ (last visited November 24, 2024)
Average time spent with mobile advertising among smartphone users worldwide in April 2022, by time of day (in seconds) [Graph], OMD Worldwide, August 26, 2022. [Online]. Available: https://www.statista.com/statistics/1366396/time-spent-mobile-advertising-time-day/
