Over half of Chinese short video app users watched short videos to relieve stress and kill time, as per a survey in 2023. Two out of five respondents also valued the useful information provided by such apps, particularly news and practical knowledge.
Major reasons for consuming short videos in China in 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
lmtw.com. (December 21, 2023). Major reasons for consuming short videos in China in 2023 [Graph]. In Statista. Retrieved October 30, 2024, from https://www.statista.com/statistics/1365330/china-common-purposes-of-watching-short-videos/
lmtw.com. "Major reasons for consuming short videos in China in 2023." Chart. December 21, 2023. Statista. Accessed October 30, 2024. https://www.statista.com/statistics/1365330/china-common-purposes-of-watching-short-videos/
lmtw.com. (2023). Major reasons for consuming short videos in China in 2023. Statista. Statista Inc.. Accessed: October 30, 2024. https://www.statista.com/statistics/1365330/china-common-purposes-of-watching-short-videos/
lmtw.com. "Major Reasons for Consuming Short Videos in China in 2023." Statista, Statista Inc., 21 Dec 2023, https://www.statista.com/statistics/1365330/china-common-purposes-of-watching-short-videos/
lmtw.com, Major reasons for consuming short videos in China in 2023 Statista, https://www.statista.com/statistics/1365330/china-common-purposes-of-watching-short-videos/ (last visited October 30, 2024)
Major reasons for consuming short videos in China in 2023 [Graph], lmtw.com, December 21, 2023. [Online]. Available: https://www.statista.com/statistics/1365330/china-common-purposes-of-watching-short-videos/