According to a survey on the consumer behavior of football fans in the Middle East and North Africa (MENA) region in 2022, the share of loyal fans of football fans was the highest, valuing to 39 percent. This was followed by die hard fans with a share of 37 percent in that year.
Share of football fans in the Middle East and North Africa (MENA) region in 2022, by loyalty*
*Die hard fans: emotionally connected, they don't miss a match and highly seek football content.
Loyal fans: football fans and loyalists. They favor a team and consume content related to footfall quite frequently.
Football social fans: enjoy the hype during football events. They only consume content related to football during key events.
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Campaign Middle East. (November 2, 2022). Share of football fans in the Middle East and North Africa (MENA) region in 2022, by loyalty* [Graph]. In Statista. Retrieved November 26, 2024, from https://www.statista.com/statistics/1343678/mena-football-fans-share-by-loyalty/
Campaign Middle East. "Share of football fans in the Middle East and North Africa (MENA) region in 2022, by loyalty*." Chart. November 2, 2022. Statista. Accessed November 26, 2024. https://www.statista.com/statistics/1343678/mena-football-fans-share-by-loyalty/
Campaign Middle East. (2022). Share of football fans in the Middle East and North Africa (MENA) region in 2022, by loyalty*. Statista. Statista Inc.. Accessed: November 26, 2024. https://www.statista.com/statistics/1343678/mena-football-fans-share-by-loyalty/
Campaign Middle East. "Share of Football Fans in The Middle East and North Africa (Mena) Region in 2022, by Loyalty*." Statista, Statista Inc., 2 Nov 2022, https://www.statista.com/statistics/1343678/mena-football-fans-share-by-loyalty/
Campaign Middle East, Share of football fans in the Middle East and North Africa (MENA) region in 2022, by loyalty* Statista, https://www.statista.com/statistics/1343678/mena-football-fans-share-by-loyalty/ (last visited November 26, 2024)
Share of football fans in the Middle East and North Africa (MENA) region in 2022, by loyalty* [Graph], Campaign Middle East, November 2, 2022. [Online]. Available: https://www.statista.com/statistics/1343678/mena-football-fans-share-by-loyalty/
