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Link to original content: http://statista.com/statistics/1324590/favorite-social-media-platforms-in-nigeria/
Nigeria: favorite social media platforms 2023 | Statista

Favorite social media channels in Nigeria 2023

Published by
Doris Dokua Sasu,
Feb 28, 2024
WhatsApp was the favorite social media platform of internet users in Nigeria aged 16-64 years, according to a survey conducted in the third quarter of 2023. The messaging app was cited by nearly 40 percent of the respondents as their favorite social media platform. Facebook and Instagram followed with 17.4 percent and 17 percent, respectively. Moreover, just over 12 percent of the surveyed population cited TikTok as their most preferred platform.

Favorite social media platforms in Nigeria as of Q3 2023

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Sources

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Release date

February 2024

Region

Nigeria

Survey time period

Q3 2023

Age group

16-64 years

Supplementary notes

The source indicates that YouTube was not included as an answer option.

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Statistics on " Social media in Nigeria "

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Overview

7

Internet

6

Social media usage

5

Platforms and users

7

Platforms and user demographics

7

Advertising reach and revenue

4

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Topics

Social media in NigeriaMobile social media worldwideSocial media in GhanaSocial media in AfricaSocial media in South Africa
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