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Link to original content: http://statista.com/statistics/1319467/retail-media-cpc/
Retail media ads CPC 2023 | Statista

Digital retail media CPC worldwide 2021-2023

Published by Statista Research Department, Mar 13, 2024
In the realm of digital advertising, retail media advertising are ads appearing in online stores and online marketplaces. In the fourth quarter of 2023, the cost-per-click (CPC) of such ads stood at 1.1 U.S. dollars, having increased from 95 U.S. cents in the last quarter of 2022.

Digital retail media cost-per-click (CPC) worldwide from 1st quarter 2021 to 4th quarter 2023 (in U.S. dollars)

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Release date

March 2024

Region

Worldwide

Survey time period

Q1 2021 to Q4 2023

Special properties

based on data measured on the Skai platform; broader industry metrics may vary

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Statistics on " Digital retail media advertising worldwide "

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Overview

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Key players

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Marketer insights

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Audience insights

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Topics

Digital retail media advertising worldwideMercado LibreAmazon advertising in the U.S.Digital retail media advertising in the United StatesAlibaba Group
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* For commercial use only

Basic Account

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$0 USD
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Access limited to Free Statistics. Premium Statistics are not included.
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