In 2023, around 95.5 million people in the U.S. watched live sports on digital platforms, outpacing the number of traditional pay TV sports viewers for the first time. While the digital sports viewership is forecast to continue to grow in the upcoming years, traditional television is becoming increasingly unpopular to watch this kind of content.
Number of monthly live sports viewers in the United States from 2022 to 2027, by platform type
(in millions)
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eMarketer. (October 23, 2024). Number of monthly live sports viewers in the United States from 2022 to 2027, by platform type (in millions) [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1310558/live-sports-viewers-us/
eMarketer. "Number of monthly live sports viewers in the United States from 2022 to 2027, by platform type (in millions)." Chart. October 23, 2024. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1310558/live-sports-viewers-us/
eMarketer. (2024). Number of monthly live sports viewers in the United States from 2022 to 2027, by platform type (in millions). Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1310558/live-sports-viewers-us/
eMarketer. "Number of Monthly Live Sports Viewers in The United States from 2022 to 2027, by Platform Type (in Millions)." Statista, Statista Inc., 23 Oct 2024, https://www.statista.com/statistics/1310558/live-sports-viewers-us/
eMarketer, Number of monthly live sports viewers in the United States from 2022 to 2027, by platform type (in millions) Statista, https://www.statista.com/statistics/1310558/live-sports-viewers-us/ (last visited November 22, 2024)
Number of monthly live sports viewers in the United States from 2022 to 2027, by platform type (in millions) [Graph], eMarketer, October 23, 2024. [Online]. Available: https://www.statista.com/statistics/1310558/live-sports-viewers-us/