B2W Companhia Digital was the e-commerce pure player — that is, a retailer whose business model is completely online — that generated the largest gross revenue in Brazil in 2018, at over eight billion Brazilian reals. It was followed by Grupo Netshoes with more than 2.55 billion reals and by GFG LatAm (which owns the brand Dafiti) with two billion reals in gross revenue. Among non-e-commerce companies in Brazil, Refrigelo had the highest share of online sales as a percentage of total sales.
Leading e-commerce pure players in Brazil in 2018, by gross revenue
(in million Brazilian reals)
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Sociedade Brasileira de Varejo e Consumo. (August 20, 2019). Leading e-commerce pure players in Brazil in 2018, by gross revenue (in million Brazilian reals) [Graph]. In Statista. Retrieved November 24, 2024, from https://www.statista.com/statistics/1111708/e-commerce-pure-players-brazil-revenue/
Sociedade Brasileira de Varejo e Consumo. "Leading e-commerce pure players in Brazil in 2018, by gross revenue (in million Brazilian reals)." Chart. August 20, 2019. Statista. Accessed November 24, 2024. https://www.statista.com/statistics/1111708/e-commerce-pure-players-brazil-revenue/
Sociedade Brasileira de Varejo e Consumo. (2019). Leading e-commerce pure players in Brazil in 2018, by gross revenue (in million Brazilian reals). Statista. Statista Inc.. Accessed: November 24, 2024. https://www.statista.com/statistics/1111708/e-commerce-pure-players-brazil-revenue/
Sociedade Brasileira de Varejo e Consumo. "Leading E-commerce Pure Players in Brazil in 2018, by Gross Revenue (in Million Brazilian Reals)." Statista, Statista Inc., 20 Aug 2019, https://www.statista.com/statistics/1111708/e-commerce-pure-players-brazil-revenue/
Sociedade Brasileira de Varejo e Consumo, Leading e-commerce pure players in Brazil in 2018, by gross revenue (in million Brazilian reals) Statista, https://www.statista.com/statistics/1111708/e-commerce-pure-players-brazil-revenue/ (last visited November 24, 2024)
Leading e-commerce pure players in Brazil in 2018, by gross revenue (in million Brazilian reals) [Graph], Sociedade Brasileira de Varejo e Consumo, August 20, 2019. [Online]. Available: https://www.statista.com/statistics/1111708/e-commerce-pure-players-brazil-revenue/