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Link to original content: http://statista.com/forecasts/1409178/most-popular-influencer-genres-in-the-uk
Most popular influencer genres in the UK 2024 | Statista

Most popular influencer genres in the UK 2024

Most popular influencer genres in the UK as of September 2024

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Source

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Number of respondents

4,036 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "In general, which of the following types of contents from influencers / content creators do you like to watch, listen to or read about online?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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Overview

4

Leading markets

4

Social media platforms

4

Influencers

4

Audience

3

Consumer behavior and preferences

5
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