Beyond Meat brand profile in Germany 2023
How high is the brand awareness of Beyond Meat in Germany?
When it comes to meat substitutes users, brand awareness of Beyond Meat is at 46% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Beyond Meat in Germany?
In total, 19% of German meat substitutes users say they like Beyond Meat. However, in actuality, among the 46% of German respondents who know Beyond Meat, 41% of people like the brand.
What is the usage share of Beyond Meat in Germany?
All in all, 17% of meat substitutes users in Germany use Beyond Meat. That means, of the 46% who know the brand, 37% use them.
How loyal are the customers of Beyond Meat?
Around 13% of meat substitutes users in Germany say they are likely to use Beyond Meat again. Set in relation to the 17% usage share of the brand, this means that 76% of their customers show loyalty to the brand.
What's the buzz around Beyond Meat in Germany?
In July 2023, about 11% of German meat substitutes users had heard about Beyond Meat in the media, on social media, or in advertising over the past three months. Of the 46% who know the brand, that's 24%, meaning at the time of the survey there was some buzz around Beyond Meat in Germany.
When it comes to meat substitutes users, brand awareness of Beyond Meat is at 46% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Beyond Meat in Germany?
In total, 19% of German meat substitutes users say they like Beyond Meat. However, in actuality, among the 46% of German respondents who know Beyond Meat, 41% of people like the brand.
What is the usage share of Beyond Meat in Germany?
All in all, 17% of meat substitutes users in Germany use Beyond Meat. That means, of the 46% who know the brand, 37% use them.
How loyal are the customers of Beyond Meat?
Around 13% of meat substitutes users in Germany say they are likely to use Beyond Meat again. Set in relation to the 17% usage share of the brand, this means that 76% of their customers show loyalty to the brand.
What's the buzz around Beyond Meat in Germany?
In July 2023, about 11% of German meat substitutes users had heard about Beyond Meat in the media, on social media, or in advertising over the past three months. Of the 46% who know the brand, that's 24%, meaning at the time of the survey there was some buzz around Beyond Meat in Germany.
