Club Penguin

Club Penguin was an online multiplayer game published by Disney Interactive Studios. Launched in 2005, players assumed cartoon penguin avatars in a multiplayer environment. Disney acquired the online game on August 1, 2007. On March 30, 2017, it was discontinued, and was replaced by a successor titled Club Penguin Island (which was discontinued the following year).

Starting in 2012, the game featured "Takeovers", sponsored events themed to other Disney-owned properties that ran for a limited period of time (usually two weeks). Takeovers have included Marvel, Monsters University, and Star Wars. In 2014, to coincide with the release of Muppets Most Wanted, the Muppets were featured in a Takeover event as announced on the game's official YouTube channel.

In the announcement video, Kermit the Frog, Miss Piggy and Scooter are holding auditions. On stage, a Club Penguin ninja performs a fighting move. Kermit says, "Hey, Piggy, you know, maybe you could give up singing and become a ninja!" Taking offense, Miss Piggy karate chops the frog to the floor. Other clips followed. The Takeover "party" was originally planned to run from March 20 until April 1, 2014; however, it was extended for one day.

Players were able to dress up in costumes inspired by the Muppets, visit nine country themed locations, and perform onstage at The Muppet Theatre.