Volkswagen currywurst
Volkswagen currywurst is a brand of sausage made by the German car manufacturer Volkswagen since 1973 at the Wolfsburg Volkswagen Plant — and sold in restaurants in its six German factories as well as in supermarkets and at football stadiums — and given to Volkswagen customers. The sausage is branded as a Volkswagen Originalteil "Volkswagen Original Part" under part number 199 398 500 A.[1]
The product has been described as the most-produced of any of Volkswagen's parts, with some 7 million sausages made in 2019.[2] In many recent years, the company has produced more sausages than cars. Volkswagen also makes a ketchup, Volkswagen Originalteil 199 398 500 B, to accompany the currywurst — slightly more viscous than traditional ketchup.[3] A pack of sausages and a bottle of ketchup retail for approximately €9.[4] The factory also makes a wheat-based vegan version.
Description
The sausage is manufactured within the Wolfsburg Volkswagen Plant by a team of 30 people.[1] in two lengths: approximately 5 inches (13 cm) and approximately 10 inches (25 cm) long.[4] The larger sausage weighs around 170 grams (6.0 oz).[1]
Made from pork delivered to the factory three times a week,[3] the sausage's pork cuts are trimmed to remove excess fat, giving a fat content of approximately 20%, significantly lower than the 35% usual for a bratwurst sausage.[1] The pork is then ground and mixed with a secret recipe of spices before insertion into sausage skins — each branded with Volkswagen Originalteil ("Volkswagen Original Part").[1][5]
The sausages are hung on racks and smoked over beechwood for 100 minutes at 176 °C (349 °F). After cooling the sausages are sealed into packs of five.[1]
At its peak, the factory made around 20,000 sausages per day, some 1,181 tonnes (1,162 long tons) per year.
Volkswagen has said the currywurst contains no protein powder, monosodium glutamate or phosphates,[5] and has announced plans to ban all factory-farmed meat from its staff cafeterias by 2025.[6]
The currywurst is sold in the 17 canteens and restaurants in the Wolfsburg factory, usually with ketchup and French fries.[1] A currywurst soup is also sold. To celebrate the product's 45th anniversary, currywurst burgers and currywurst pizza were produced.[4]
Volkswagen also sells utensils to go with the currywurst. One example is the plate, part number 33D 069 602.[7]
History
Volkswagen has produced food for its workers at the Wolfsburg plant since it opened in 1938 due to the remote location of the factory. It has produced the currywurst since 1973.[1]
Initially, the plant received whole animals from a Volkswagen-owned farm that were butchered on site – this has since ceased and pre-butchered animals are sourced locally.[4][1]
The meat was originally a blend of pork and beef but the beef was removed in the 1990s owing to the United Kingdom BSE outbreak of that decade.[1]
The currywurst has won prizes at German food fairs and has received gold awards from the German Agricultural Society.[1]
The sausage features in the AutoMuseum Volkswagen and at the Deutsches Currywurst Museum, until it closed in 2018.[4]
Around 40% of Volkswagen currywurst production is consumed within restaurants at its six German factories; the remainder is sold at external shops, supermarkets and football stadiums. A portion is also sent to Volkswagen dealerships across Europe which use the currywurst as a present for customers who purchase new cars.
Proceeds from external sales are used by Volkswagen to subsidise the price of food in its staff restaurants.[1]
The product is sold in 11 countries[8] but is not available in the United States due to its rules on the import of uncooked meat.[3][5]
In the past Volkswagen has sent a team of chefs to the United States to replicate the product with locally sourced ingredients.[3] The company is also looking to export the product to Singapore.[1]
Currywurst production increased during the latter half of the 2010s. In 2015 7.2 million were produced, 14% more than had been manufactured in 2014.[5] Production increased by 264% between 2009 and 2018 when 6.81 million were made, making the currywurst the most produced of any part in the Volkswagen range.[1] Production peaked at 7 million sausages in 2019.[9]
For several years, Volkswagen produced more individual currywurst than individual cars.[5][8]
Ketchup production has also increased, rising from 536,826 kilograms (1,183,499 lb) in 2014 to 608,208 kilograms (1,340,869 lb) in 2015.[10][11]
The vegetarian currywurst was introduced in 2010.[8] In August 2021, Volkswagen announced that it was removing the traditional pork-based product from one of its canteens in favor of the vegetarian version. This move drew fire from former German chancellor Gerhard Schröder.[12] Schröder expressed his displeasure at this move in a social media post, stating "Currywurst with fries is one of the power bars of the skilled production worker [...] it should stay that way."[13][14]
See also
References
- ^ a b c d e f g h i j k l m n Attwood, James (1 January 2019). "Volkswagen's currywurst factory: motoring's strangest production line". Autocar. Retrieved 6 January 2020.
- ^ Dupuy, Matt. "Volkswagen to stop making its best-selling product for Wolfsburg workers: VW-branded sausages". www.theregister.com. Retrieved 2023-05-21.
- ^ a b c d Brehaut, Laura (16 May 2018). "Volkswagen's bestselling product is … a type of sausage!?!?". National Post. Retrieved 6 January 2020.
- ^ a b c d e Hruby, Denise (30 September 2019). "Volkswagen's Best-Selling Product Is a ... Sausage". OZY. Retrieved 6 January 2020.
- ^ a b c d e Wieczner, Jen (19 February 2016). "Volkswagen's Sausages Sell Better Than Its Cars". Fortune. Retrieved 6 January 2020.
- ^ "Volkswagen To Stop Serving Sausage In Wolfsburg As It Tries To Leave Its Wurst Emissions Behind". Jalopnik. 2021-08-26. Retrieved 2023-05-21.
- ^ Americans Can’t Buy VW’s Best Seller, and It’s the Wurst
- ^ a b c Krok, Andrew (14 May 2018). "Volkswagen's best-selling product is actually sausage". CNet Road Show. Retrieved 6 January 2020.
- ^ "It's the Wurst! Schröder slams sausage-free Volkswagen menu". POLITICO. 2021-08-10. Retrieved 2023-05-21.
- ^ Rodionova, Zlata (19 February 2016). "Volkswagen sold more sausages than cars last year". The Independent. Retrieved 6 January 2020.
- ^ "VW's hottest product tastes like curry". Deutsche Welle. Retrieved 6 January 2020.
- ^ "Ex-German Chancellor bemoans currywurst loss at VW". Deutsche Welle. 11 August 2021. Retrieved 14 September 2021.
- ^ "Gerhard Schröder on LinkedIn: #vw #rettetdiecurrywurst | 3,208 comments". www.linkedin.com. Retrieved 2023-05-21.
- ^ "It's the Wurst! Schröder slams sausage-free Volkswagen menu". POLITICO. 2021-08-10. Retrieved 2023-05-21.