In a survey conducted between January and February 2022, over 77 percent of responding marketers from the United Kingdom indicated that they had invested in data analytics to improve digital marketing in 2021; only 19.4 percent of responders invested in improving their app.
Types of investments made to improve the performance of digital marketing in the United Kingdom (UK) in 2021
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The CMO Survey. (February 28, 2022). Types of investments made to improve the performance of digital marketing in the United Kingdom (UK) in 2021 [Graph]. In Statista. Retrieved November 26, 2024, from https://www.statista.com/statistics/325170/increased-investment-in-digital-marketing-technologies-uk/
The CMO Survey. "Types of investments made to improve the performance of digital marketing in the United Kingdom (UK) in 2021." Chart. February 28, 2022. Statista. Accessed November 26, 2024. https://www.statista.com/statistics/325170/increased-investment-in-digital-marketing-technologies-uk/
The CMO Survey. (2022). Types of investments made to improve the performance of digital marketing in the United Kingdom (UK) in 2021. Statista. Statista Inc.. Accessed: November 26, 2024. https://www.statista.com/statistics/325170/increased-investment-in-digital-marketing-technologies-uk/
The CMO Survey. "Types of Investments Made to Improve The Performance of Digital Marketing in The United Kingdom (Uk) in 2021." Statista, Statista Inc., 28 Feb 2022, https://www.statista.com/statistics/325170/increased-investment-in-digital-marketing-technologies-uk/
The CMO Survey, Types of investments made to improve the performance of digital marketing in the United Kingdom (UK) in 2021 Statista, https://www.statista.com/statistics/325170/increased-investment-in-digital-marketing-technologies-uk/ (last visited November 26, 2024)
Types of investments made to improve the performance of digital marketing in the United Kingdom (UK) in 2021 [Graph], The CMO Survey, February 28, 2022. [Online]. Available: https://www.statista.com/statistics/325170/increased-investment-in-digital-marketing-technologies-uk/