In 2023, search engine Daum accounted for 1.13 percent of search engine usage in South Korea. Daum had been losing ground during the last few years and placed far behind the leading search engines on the Korean market, Google and Naver.
Share of Daum in the search engine market in South Korea from 2013 to 2023
includes desktop, mobile, tablet, and console usage
Supplementary notes
The source did not provide a date of publication. The release date used here is the access date.
StatCounter tracks page views instead of unique visitors to track the frequency of browser usage. Bot activity is removed, and no further corrections are made to the data. For search engines, it is tracked which page view was referred by which search engine (so-called search engine referrals). As of July 2022, the sample size for South Korea was 61,052,905 page views.
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StatCounter. (July 12, 2024). Share of Daum in the search engine market in South Korea from 2013 to 2023 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1426154/south-korea-daum-search-engine-market-share/
StatCounter. "Share of Daum in the search engine market in South Korea from 2013 to 2023." Chart. July 12, 2024. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1426154/south-korea-daum-search-engine-market-share/
StatCounter. (2024). Share of Daum in the search engine market in South Korea from 2013 to 2023. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1426154/south-korea-daum-search-engine-market-share/
StatCounter. "Share of Daum in The Search Engine Market in South Korea from 2013 to 2023." Statista, Statista Inc., 12 Jul 2024, https://www.statista.com/statistics/1426154/south-korea-daum-search-engine-market-share/
StatCounter, Share of Daum in the search engine market in South Korea from 2013 to 2023 Statista, https://www.statista.com/statistics/1426154/south-korea-daum-search-engine-market-share/ (last visited November 22, 2024)
Share of Daum in the search engine market in South Korea from 2013 to 2023 [Graph], StatCounter, July 12, 2024. [Online]. Available: https://www.statista.com/statistics/1426154/south-korea-daum-search-engine-market-share/
