According to a 2023 study conducted with marketers in the United States, 73 percent of respondents reported using generative artificial intelligence tools, such as chatbots, as a part of their company's work. Only 17 percent of American marketing professionals were not using the generative AI tools.
Share of marketers using generative artificial intelligence (AI) in their companies in the United States as of March 2023
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MarTech. (May 8, 2023). Share of marketers using generative artificial intelligence (AI) in their companies in the United States as of March 2023 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1388390/generative-ai-usage-marketing/
MarTech. "Share of marketers using generative artificial intelligence (AI) in their companies in the United States as of March 2023." Chart. May 8, 2023. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1388390/generative-ai-usage-marketing/
MarTech. (2023). Share of marketers using generative artificial intelligence (AI) in their companies in the United States as of March 2023. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1388390/generative-ai-usage-marketing/
MarTech. "Share of Marketers Using Generative Artificial Intelligence (Ai) in Their Companies in The United States as of March 2023." Statista, Statista Inc., 8 May 2023, https://www.statista.com/statistics/1388390/generative-ai-usage-marketing/
MarTech, Share of marketers using generative artificial intelligence (AI) in their companies in the United States as of March 2023 Statista, https://www.statista.com/statistics/1388390/generative-ai-usage-marketing/ (last visited November 22, 2024)
Share of marketers using generative artificial intelligence (AI) in their companies in the United States as of March 2023 [Graph], MarTech, May 8, 2023. [Online]. Available: https://www.statista.com/statistics/1388390/generative-ai-usage-marketing/
